Inaugural Travel Marketing Event

Author: CIM Travel Group

Earlier this week, CIM Travel Group held the first of its Travel Marketing Events – an all-new quarterly series of seminars designed specifically for senior travel marketing professionals as well as agencies involved in travel and tourism marketing.  

Combining quality networking with the very latest thinking, tools and trends in travel marketing, delegates enjoyed presentations from leading marketing experts from Growth Tribe Academy; Expedia Media Solutions; IAB UK and Talon.  Each provided a crash-courses presentation on a variety of subjects including growth hacking; personalising your proposition; digital trends marketers can’t ignore, and the future of Out of Home.  The seminar also included top tips on GDPR for travel marketers from Kennedys, experts in travel law.

Following the presentations, the speakers participated in a panel discussion and took questions from a lively audience who had plenty of questions to ask – a good barometer that the event was interesting and relevant.

We're looking forward to welcoming many more leading lights from the world of travel marketing to Spitalfields in the New Year for the second in the series of CIM Travel Group’s Travel Marketing Events. Travel Marketing: Question Time, will take place on 29 January 2018 and will bring together a distinguished panel of speakers with an audience of professional marketers to debate and address the most prominent and topical challenges facing the marketing and advertising of travel to consumers.