#TTMA18 Results Brochure
Author: Richard Carrick, President, CIM Travel Group
For 10 years, The Travel Marketing Awards has recognised and acknowledged successful marketing in the UK travel & tourism industry – and the last twelve months has seen perhaps more change in the marketing profession than any of us have ever known. While the principles of developing products and getting them to market as effectively and efficiently as possible still hold good, marketing has had to subdivide and morph into specialist disciplines to keep pace with unprecedented and relentless change.
The frequent comments from judges during the process for this year’s awards was that the entries were of the highest quality we’ve ever seen – a healthy barometer of the endeavours taking place across travel marketing.
Our industry is arguably producing its most impressive work and this year’s winning entries are graded – Bronze, Silver and Gold – with two outstanding entries achieving Platinum standard.
On behalf of the CIM Travel Group Council, I would like to thank every agency, travel company and tourism organisation that entered this year’s Travel Marketing Awards. Whether shortlisted or not, all entrants are to be applauded for their incredible work.
As the most popular and prestigious Awards in the travel industry marketing calendar goes from strength to strength, here’s looking forward to the next 10 years – and beyond!