Jacob Howard FCIM

Jacob Howard is Vice President of Marketing at Deutsche Bank’s global transaction banking division, covering corporate cash management solutions for treasurers at multinational corporations.

Recently appointed as the new Chair of the Chartered Institute of Marketing’s Financial Services committee, Jacob is keen to encourage the enrichment of the marketing profession in financial services and has a particular passion for digital and social media marketing in all its forms.

Jacob has worked in senior marketing roles for a number of leading financial services institutions – for stock exchanges (NYSE, Euronext), a global banking co-operative (SWIFT), an agency-broker/fintech (Liquidnet), and for a universal bank (Deutsche Bank).

As Chair of the CIM FS group, Jacob is interested in continuing to promote the culture conversation in financial services – having previously curated the Culture stream at Sibos, the world’s largest banking event with 8k attendees, which covered topics such as financial inclusion, user experience, diversity, and the future of mobile banking.

Christoph Woermann FCIM

Christoph Woermann is Managing Director and Global Head of Marketing for Deutsche Bank’s Global Transaction Banking (GTB) division which provides commercial banking products and services for both, corporates and financial institutions.

In his marketing role, Christoph partners regional, sector and product based business development plans with targeted B2B content marketing strategies and their implementation via portfolio based campaigns including Content Marketing, Thought Leadership, In-house Publications, Media-Partnerships, Press, Events, Digital and Social Media. Over the course of his career at Deutsche Bank, Christoph worked in retail banking, credit & risk management, corporate relationship management, business and market management as well as corporate communications and marketing.

As newly appointed Vice Chair of the CIM FS group, Christoph is keen to drive a focus on skill sets for financial services marketers. His expertise includes roles as mentor for junior staff, training ambassador for the Bank’s Values & Beliefs, member of the divisional Diversity and Inclusion Committee, CSR partner for the Design Museum in London, member of the Employee Relations Panel and regional member of the UK People Management Group.

Christoph holds a Masters degree in economics. Further training included an Advanced Industrial Marketing Strategy Programme at INSEAD, Fontainebleau, France.

Kate Bolton

Kate Bolton has worked in a range of marketing roles in the financial services sector, including product marketing, content marketing, communications, social media and brand management. Stemming from her experience in delivering integrated, multi-channel, global marketing communications to a banking and fintech audience, Kate's key focus is on finding ways to build brand awareness and advocacy through collaborative relationships with highly engaged communicators, both online and offline.

Kate is also the founder of Comms for Good, an initiative that focuses on finding new ways for the banking sector to put the support of good causes at the forefront of the way they work. Through Comms for Good, Kate is building a powerful network of engaged banking and fintech professionals that wish to join forces and give momentum to supporting and raising awareness of local causes and charities they care about, while at the same time building lasting business connections.

Jasper Martens

Jasper Martens is the Chief Marketing Officer of PensionBee.

In the dusty old pension world, Jasper brings pensions back into people's minds with PensionBee, the UK's first online pension manager. Leading up product and marketing, he brings 15 years of experience to the fintech startup, voted as one of the innovations of the year by the Financial Times.