Welcome to the Export Ready knowledge hub
Our recent Export Ready report, developed alongside PwC, revealed that while many SMEs already sell overseas, only a third (34%) follow a specific export strategy.
This has prompted us to develop a manifesto, calling on marketers, SMEs and politicians to get export ready. Our goal is to significantly increase the proportion of UK SMEs with an export marketing strategy. We have developed this knowledge hub to provide SMEs with a single source for all the marketing essentials they will require to achieve long-term exporting success beyond Brexit. This includes resources to guide the creation of an effective export marketing strategy and opportunities to develop professional skills through training.
The hub will also provide SMEs with free access to: the latest news, feature articles, interviews, CIM research, training courses and insight from our international marketing experts.
Downloading our Export Ready report or Manifesto to find out more couldn’t be easier, just click on the icons below:
Mastering negotiations is a key skill for any organisation looking to export. Getting better results in terms of timelines, price or quality all contribute to bottom line profitability. This course will enable participants to get the best results using a persuasive but collaborative negotiation style both in the UK and internationally.
This branding masterclass is an inspirational and creative course to help delegates plan, build and implement a compelling brand from brief to creation and implementation in the UK and internationally. You will consider the importance of determining the personality and character of the brand and how it influences the customer experience through employees and external audiences.
Useful links and CIM partnerships
Articles and insights
Sign up and pledge support
Sign up and join marketers, MPs and business leaders who have already pledged their support to making Britain’s SMEs Export Ready. In return, the Export Ready knowledge hub will provide you with valuable resources such as content and insight from leading figures, discounts to CIM training and access to our growing SME sector group.